Know where you stand
Use the price rating matrix to capture your own positioning within the comp set at a single glance.
From Zero to Hero
Determine the position
To book or not to book? In the end, the price-performance ratio is the deciding factor: The ratings of your guests make a statement about the perceived range of services offered by your hotel.
The price-performance ratio is the key to a sustainable profile. If the world around you is becoming more and more unsteady, then counter it with steadiness. Don't just show any face, show your face. Show a clear profile. In other words: position yourself!
Price and rating
Understanding and influencing positioning
Understanding developments
Evaluation of the digital hotel ratings thanks to the meaningful presentation of the price-ratings ratio.
Comp set in view
Keep an eye not only on your own houses, but also on the competition - respond to potentials offered by the market.
Complex simple
The visualization makes the complex relationship between price, performance, evaluation and competition comprehensible and usable at a glance.
The Price-Rating Matrix provides revenue managers and hotel professionals with a quick and comprehensive overview of the most significant market developments and direct competition.
This powerful tool reveals competitors who charge higher prices despite having a lower rating, as well as those offering lower prices despite having a higher rating.
With your own hotel positioned at the center, the matrix showcases the rating and price on two axes. Additionally, it visually represents any changes compared to the previous period.